Ventures

Blue Marble incubates and implements microinsurance ventures that address societal problems, including food security, financial inclusion, and the advancement of microentrepreneurs. Blue Marble’s ventures involve four stages:

  1. Idea generation: crowdsourcing ideas from 275,000+ consortium company employees in 140+ countries
  2. Acceleration: developing ideas into full-fledged business plans
  3. Pilot: entering the market, pivoting based on learnings, and validating the concept
  4. Scale: expanding market reach

 

Zimbabwe

In Zimbabwe, we are addressing the financial vulnerability of smallholder farmers through the provision of affordable insurance protection against drought and excess rainfall.

Focus area: Agriculture
Stage: Pilot (launched in November 2016)

Features: 

  • Designed a highly-customizable index product that can adapt to different soil types, crops, seed varieties and farming practices
  • Protecting farmers across a number of crops, including maize, paprika and groundnuts
  • Innovating on the use of remote sensors and two-way mobile communication channels to improve the quality and scalability of agriculture microinsurance
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COLOMBIA

In Colombia, we are extending crop insurance protection against adverse weather conditions to smallholder coffee farmers in partnership with Nestlé Nespresso S.A.

Focus area: Agriculture
Stage: Pilot (to launch in 2018)

Features: 

  • Embedding the insurance proposition in the farmers' value chain together with a world leader in shared value creation
  • Using leading edge technology to design, communicate, and monitor the program
  • Using behavioral science for customer testing and financial literacy campaigns
  • Leveraging subsidies for insurance premiums from government and private parties

 

Platforms

Blue Marble has five platforms, which are a coherent set of related capabilities in a few chosen, high-impact areas relevant to our mission. Platforms represent a continuously improving repository of tools and knowledge that drive synergies across market-facing ventures and value creation. Platforms underpin our ability to design and launch ventures quickly and efficiently. The platforms are as follows:

  1. Climate Risk
  2. Technology
  3. Data and Services
  4. Social Impact
  5. Education